Not Currently on Display
Choi Jeong Hwa’s Alchemy sculptures consist of configurations of ornate poles, produced by threading spherical forms, created by inverting pairs of opaque and translucent plastic domestic containers — such as bowls, cups and vases — onto long steel rods. LED lights are also threaded onto the rods with wiring concealed inside the hollow rod. A circular formation of 12 pieces in various shades of red drops from the ceiling overhanging the GOMA Restaurant.
Choi Jeong Hwa is known for his inflatable sculptures and large-scale, brilliantly coloured installations of everyday objects. He is an artist, designer, architect, interior decorator, event planner, exhibition organiser, and film and television art director. Choi Jeong Hwa has been a central figure in Korean art since the late 1980s. Choi’s work celebrates the beauty to be found in cheap plastics, kitsch souvenirs and popular imagery, challenging conventional taste and ideas of value. He intensifies the aesthetic experience of consumer culture, particularly as it manifests in the flea markets and street stalls in Seoul.